Bank of America to Provide a 2:1 Charitable Match to Give a Meal Program
November 16, 2012
Donors to Harvest Hope Food Bank can TRIPLE their donations this holiday season thanks to a generous gift from Bank of America. For everyone struggling to put food on their tables, hunger offers no holiday, so this is a great opportunity to see your giving power increased.
In a program launched with Feeding America, the bank announced it will provide a $2-for-$1 match of donations to the “Give a Meal” program. Through this match, individuals and customers will be able to triple the impact of their donations and provide meals to people in need. Donors can direct their gifts to Harvest Hope or to Feeding America, the nation’s leading hunger-relief organization.
Bank of America is the exclusive sponsor of the Give a Meal program this holiday season and will be joined this year by celebrity chef, author and television host Rocco DiSpirito, who will serve as the campaign’s spokesman and raise visibility about hunger in our communities and the simple way people can help.
“We’re proud to partner again with Feeding America,” said Kerry Sullivan, president of the Bank of America Charitable Foundation. “Thefunds raised through the Give a Meal program will help address the pervasive hunger rates and growing demand for food assistance and other critical needs across the United States, in both large and small communities.”
The Bank of America Charitable Foundation will contribute $2 for every $1 donated via feedingamerica.org/BankofAmerica or bankofamerica.com/give, up to a total match of $1.5 million. In addition, the bank will contribute $1 million to Feeding America and bank employees will participate in more than 300 hunger-related volunteer efforts around the country.
The program was an unprecedented success last year, with more than 8,000 donors from across the country providing more than 26 million meals. The need for hunger relief continues to be great this year. According to the US Department of Agriculture, 50.1 million people in the United States are struggling with hunger. Of that number, 16.7 million are children.
Harvest Hope began in 1981 as a shared vision of business leaders and the faith community who set out to provide for the hungry in Columbia. From our simple beginnings, Harvest Hope has increased the scope of its mission and now provides food, comfort and HOPE to hungry individuals and families in the Midlands, Pee Dee and Greater Greenville regions of South Carolina.
Last year Harvest Hope provided the HOPE of food for more than 49,000 people a week across 20 SC counties and served almost 1 million families last year. To learn more about Harvest Hope’s mission and how you can help provide for South Carolinians struggling with hunger, visit us at www.harvesthope.org, or follow our progress on Facebook or Twitter @HarvestHopeFB
Bank of America Corporate Social Responsibility
Bank of America’s commitment to corporate social responsibility (CSR) is a strategic part of doing business globally. Our CSR efforts guide how we operate in a socially, economically, financially and environmentally responsible way across more than 100 markets around the world, to deliver for shareholders, customers, clients and employees. Our goal is to help create economically vibrant regions and communities through lending, investing and giving. By partnering with our stakeholders, we create shared value that empowers individuals and communities to thrive and contributes to the long-term success of our business. We have several core areas of focus for our CSR, including responsible business practices; environmental sustainability; strengthening local communities with a focus on housing, hunger and jobs; investing in global leadership development; and engaging through arts and culture. Reaffirming a commitment to develop and sustain a culture of service, bank employee volunteers contributed more than 1.5 million hours in 2011 to enhance the quality of life in their communities worldwide. Learn more at www.bankofamerica.com and follow us on Twitter at @BofA_Community.